§ The Story

Rooted in Ilorin,
serving Nigeria.

Founded in 2000 with a singular mission: to make quality healthcare a right, not a privilege. Twenty-four years later, we're a national health-tech leader.

Essay 01

The journey.

In 2000, Maayoit Healthcare Limited was founded with a singular mission: to make quality healthcare a right, not a privilege. Under the visionary leadership of our Managing Director, Sir Dr. Ademola Aderibigbe, we've evolved from a regional pioneer in Kwara State into one of Nigeria's most trusted Health Maintenance Organisations.

Twenty-four years later we've stayed unfashionably committed to the same things: comprehensive cover, transparent claims, prompt payments to providers, and the sort of care that treats every enrollee like kin. Five program types, more than 500 partner hospitals, one consistent standard.

A Maayoit clinical partner in consultation with a young patient
Fig. 01 — Care that arrives early. Maayoit clinical partner, in conversation with an enrollee.
i.

Our Vision

A Nigeria where no family waits for the cost of care.

We exist so that every enrollee — whether a corporate executive in Lagos, a market trader in Ilorin, or a student on a Kwara campus — walks into a hospital with the confidence that their care is already paid for, already coordinated, and already underway.

ii.

Our Mission

Comprehensive cover, zero theatre.

We safeguard health through direct-care coverage — bypassing confusing tiers and focusing on rapid, high-quality treatment, proactive sensitization, and community-wide prevention. Every plan meets or exceeds NHIA standards.

"We built Maayoit so that quality healthcare would be a right, not a privilege — and we've spent 24 years keeping that promise."

— Sir Dr. Ademola Aderibigbe, Managing Director

§ Core Values

Three
commitments.

They aren't slogans. They're the rubric we use when nobody is watching — when a difficult claim lands at midnight, when a community reaches out with one phone call.

01

Integrity

Transparent claims, ethical care, and annual NHIA audits. The fine print is intentionally short.

02

Quality

Only strictly vetted hospitals join our network. We measure facility standards, clinical outcomes, and member satisfaction.

03

Empathy

Because every patient has a name, a family, and a story — not just a member ID.

§ Heritage

A quarter-century in health.

Milestones on the road from regional pioneer to national health-tech leader.

  1. 2000

    Incorporated

    Maayoit Healthcare Limited founded in Ilorin, Kwara State.

  2. 2005

    NHIA Accreditation

    Awarded full accreditation under Nigeria's national scheme.

  3. 2010

    Family & SME Cover

    Launched the PHIP and corporate plans for households and growing businesses.

  4. 2014

    Regional Expansion

    Hospital network crosses 100 facilities across 12 states.

  5. 2019

    TISHIP Partnership

    Onboarded campus health programmes for tertiary institutions nationwide.

  6. 2022

    500 Partners

    Provider network reaches 500+ accredited hospitals and clinics.

  7. 2026

    Reaccreditation

    Preparing for our second decade of NHIA reaccreditation.

§ Leadership

The people
behind the promise.

Maayoit is a Nigerian healthcare cooperative — and these are the people accountable for every claim, every consultation and every decision the organisation makes. Each one of them puts their name on the work.

AA
№ 01Office of the MD
Since 2000

Managing Director

Sir Dr. Ademola Aderibigbe

Founded Maayoit Healthcare Limited in the year 2000 and has steered the cooperative through every chapter since — from the first hospital partnership in Ilorin to today's nationwide network. He still reads the difficult cases that land on the desk personally.

02
AA

Consultant Head of Operations

Dr. Adedayo Aderibigbe

03
OE

Company Secretary

Barrister Olufisayo Eruola

04
IA

Head of Standard & Quality Assurance

Nr. Ifeoluwa Ayorinde

05
GA

Head of ICT

George Akande

06
EO

Head of Human Resources

Esther Oluwole

07
TO

AG. Head of Marketing

Toluwalase Olatayo

08
OA

AG. Head of Finance

Oluwakemi Akinyele

Each desk has a name. Each name picks up the phone.

Reach the team →

Read the rest of the issue.